Controversial American artist Andres Serrano’s revealing portrait of Donald Trump, featuring more than 500 of Trump’s own signed and branded objects, gives an extraordinary insight into the man, the empire and the ego. Designed by Barnbrook and with text by Pulitzer Prize winner Jerry Saltz.



Before Donald Trump was President, he was Donald Trump. The Game: All Things Trump is a journey through the world Donald Trump created for himself starting in the 1980s. His brand, his name, his casinos, his hotels, his products, his everything. Among the 1,000-plus objects (of which 500 are shown here) amassed from auctions, eBay, and word of mouth are some of Trump’s greatest hits including Trump Shuttle, Trump Vodka, Trump University, Trump Steaks and the Ego sign from the Ego Lounge at the Taj Mahal. The scope of the project is as vast as Donald Trump’s reach has been, showing that long before he became president, Donald Trump wrapped himself around America and called it his.