This book is an essential read for Data Architects or indeed anyone wanting to improve the benefit that their organisation can derive from its data usage. It does this by providing principles and models that are appropriate to use within any framework, or even the absence of one. The book is designed to be practical and contains many tips and suggestions as well as examples that can be used as the basis for the reader's own Data Architectural definitions. The breadth of the book covers contemporary themes for Data Architecture and the chapters include; Data Modelling, Enterprise Data Models, Data Governance, Master Data Management and Big Data.