"A lot of persons are stuck in a specific method of thinking. As a result of this, they are not able to think creatively and find new and innovative ways to do things or to present certain ideas. ""Creative Thinking: Finding Solutions ""Out Of the Box"""" allows the reader to learn how to break out of that mould and to wake up that creative side of their mind. Nowadays the individual that is the most creative tends to get the job or promotion that everyone is vying for as they bring something new and fresh to any organization that they work with."