Build a thriving Etsy® business

Etsy is a fun, vibrant, and lucrative marketplace where makers, curators, and other creative types can sell…well, almost anything. If you want to get in on the action, Starting an Etsy Business For Dummies will show you how to build your own successful online business on the world-famous platform. You’ll learn how to to set your Etsy shop apart and cash in on the site’s popularity by taking excellent product photos, writing compelling listing descriptions, marketing your shop, optimizing it for search, and more. This book is your ultimate guide to creating your own Etsy shop.

Inside…

• Get started with Etsy
• Manage and secure your Etsy account
• Buy items on Etsy
• Build an eye-catching storefront
• Capture beautiful product photos
• Write persuasive product descriptions
• Market your Etsy shop

Build your own successful online business—the Dummies way

Etsy is the premiere online marketplace for distinctive handmade and vintage crafts and goods. Starting an Etsy Business For Dummies, Fourth Edition provides you with the information and tools you need to start selling successfully on Etsy. This comprehensive resource and guide will show you how easy it is to set up shop and start generating income. There are millions of people out there looking to purchase unique products, and more and more shoppers are opting for one-of-a-kind sources over big-box stores. There’s never been a better time to open your own Etsy shop, and there’s never been an easier way than with this book. This updated edition covers all the latest changes to the site, plus shows you how to take captivating photos and short-form videos of your products, write appealing descriptions, and set up your Etsy shop in a way that motivates buyers to click that “add to cart" button. With helpful information, tips, tools, and tricks, this book is your ultimate guide to building your own Etsy shop.

• Learn the ins and outs of running a successful Etsy shop
• Get tips and advice for marketing and pricing your products competitively
• Break through the new shop barrier and start showing up in search results
• Improve your sales on Etsy with expert info on finding your customers

This book is great for small business owners, artists, and entrepreneurs looking to build an online craft business on the Etsy platform.