Data literacy is one of the key skills that companies are looking for but it's a specialist skill – currently. This book is your comprehensive guide to becoming data literate: understand data analytics, how to use data insights effectively in your organisation, and how to talk about data with experts and non-experts confidently.

Data literacy or data fluency is a key skill for the future. If you're data illiterate, you might:

shy away from anything to do with data

feel uncomfortable talking to data analysts

be unable to critically question data-based findings

have anxiety when writing a report or giving a presentation involving data

More importantly, a lack of data literacy can impact your work and organisation, leading to misunderstandings, poor decision making, and ineffective strategy.

How to Talk about Data will demystify data analytics, so you understand how data works, how to analyse data, and how to interpret results. With a visual and practical approach, you'll discover The Five Magic Ingredients of Data Storytelling and The Data Storytelling Canvas so you'll build your data skills and knowledge, and feel more confident in discussing data and presenting information with others.

Data literacy is one of the key skills that companies are looking for but it’s a specialist skill – currently. This book is your comprehensive guide to becoming data literate: understand data analytics, how to use data insights effectively in your organisation, and how to talk about data with experts and non-experts confidently.