Strategic Management for Tourism, Hospitality and Events
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies throughout.
Auteur | | Nigel Evans |
Taal | | Engels |
Type | | Paperback |
Categorie | | Managementboeken |