Praise for THE NEW AUTOMATION MINDSET

“No one in enterprise middleware has had a more impactful journey than Vijay Tella. We are so lucky, because in this book, he shares his secrets.”
—Amit Bendov, CEO, Gong

“This book does an outstanding job of explaining the essential three mindsets which will separate successful people and companies from those that fall behind. A must-read for those who would be on the forefront of this transformation.”
—Ted Shelton, Partner, Bain & Company

“The New Automation Mindset is a set of powerful insights to help enterprises get off the traditional automation treadmill and onto the transformation fast-track with true business adaptability.”
— Arthur Hu, Global CIO, Lenovo

“Vijay is the one person I know of who can pen the words that the market needs right now. I expect to reread this book over the next several years.”
—Anand Birje, CEO, Encora, former President of Digital Business Services, HCL

“If AI and automation are core to your IT and business strategy, you must read this book.”
—Wendy Pfeiffer, former CIO, Nutanix and GoPro

“The practical examples and case studies make this book a useful reference that can be applied in real-world scenarios for years to come.”
—Mohit Rao, Head of IT Innovation, Atlassian

“AI is going to accelerate the change of the current landscape. The New Automation Mindset is a truly frame-breaking masterpiece that propels readers into the forefront of that revolution.”
—Andy Nallappan, CTO, Head of Software Engineering and Operations, Broadcom

“This is the book for business leaders who want to win.”
—Bob Myers, 4-time champion as GM of the Golden State Warriors, 2-time NBA executive of the year

**A WALL STREET JOURNAL AND USA TODAY BESTSELLER**


Explore the true potential and impact of business automation

Digital transformation of the business landscape is well underway, and businesses are being reshaped faster than ever before. Agility and adaptability are now critical components of these business' survival. But building these traits requires a holistic approach with an unrelenting focus on automation. How does one go about developing that focus?

In The New Automation Mindset: The Leadership Blueprint for the Era of AI-for-All, renowned entrepreneur and tech strategists Vijay Tella, Scott Brinker, and Massimo Pezzini deliver a guide to implementing automation in the real world, avoiding jargon and vague bromides in favor of concrete examples of the successful integration of automated technologies and descriptions of the positive results they had on the companies that deployed them.

In the book, you'll also find:

• Hands-on advice for C-suite executives, front-line managers, and everyday employees to implement effective automation frameworks
• Insightful explorations of the innovation and growth advantages of automation
• Deep treatments of how automation is about more than just RPA—or Robotic Process Automation—and efficiency

An inspiring and practical presentation of one of the most essential topics in business today, The New Automation Mindset will earn a place on the bookshelves of founders, entrepreneurs, managers, shareholders, tech enthusiasts, knowledge workers, and anyone else with an interest in digital transformation and commerce.