Whether you re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors.

Praise for READY, FIRE, AIM

“This is an extraordinary book—full of practiced, proven strategies and techniques to help you make more sales and greater profits than you ever imagined possible.”

—Brian Tracy, author of The Way to Wealth

“Wow! A powerhouse book packed with tried and tested street-smart wisdom. I’m impressed!”

—Dr. Joe Vitale, author of The Attractor Factor

“Michael Masterson’s Ready, Fire, Aim hits the mark—dead center. Masterson describes the phases of a business in a very helpful and perceptive way. No matter where you are in your business career … just starting out or already at the $50 million level … you’ll better understand the challenges you face. And you’ll get some bull’s-eye insights about how to overcome them.”

—Bill Bonner, founder and President of Agora Inc.

“Ready, Fire, Aim is vintage Michael Masterson. Every sentence in the book is on the mark —stuff you can use right now, today, to accelerate your climb to the top of the financial ladder. What sets Masterson apart from most of the gurus who write about how to do it is that he’s actually done it — over … and over … and over again. The number of successful businesses he’s built is no less than astonishing. Every serious entrepreneur needs to avail himself of the information in this book.”

—Robert Ringer, author of To Be or Not to Be Intimidated?

Ready, Fire, Aim is both an attitude and a method that self-made multimillionaire and bestselling author Michael Masterson follows to achieve success in business. It’s helped him build and grow dozens of multimillion-dollar businesses, including one whose revenues reached $135 million and another still growing at $300 million.

Now, with Ready, Fire, Aim, Masterson reveals how you can use his approach to achieve unprecedented entrepreneurial success and enjoy life to its fullest. Written in a straightforward and accessible style, this engaging guide will prepare you to:

• Start a business from scratch and make it profitable quickly
• Keep a growing business growing as revenues climb from a million to tens of millions to hundreds of millions
• Get other people to do almost all the hard work for you, so you are free to do only the fun stuff
• Position yourself as an indispensable business builder, so you can enjoy a big share of the profits even if you are working only part-time
• Duplicate your winning strategy in several businesses, so you never have to worry about “needing” any one of them

It takes more than money to build a profitable business—it takes a unique set of skills and strategies. With Ready, Fire, Aim, you’ll discover how to develop these essential entrepreneurial skills and use them to vastly improve any business endeavor.

Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.