Behavioural finance starts with the simple belief that in the real world investors are not rational. Based on many years experience, James Montier provides practical yet rigorous coverage of this emerging science, providing insights into the irrational nature of investment decisions. Behavioural Finance: Insights into Irrational Minds and Markets is essential reading for fund managers, strategists, asset allocators, portfolio constructors, corporate financiers and analysts. It is also suitable for MBAs and students studying finance and investment management.