International Business
An innovative and engaging learning system for International Business. Based on the authors' collective teaching and working experience--as well as discussions with hundreds of practitioners, students, and faculty--International Business: The New Realities is a complete learning system that seamlessly integrates cases, exercises, and videos. To reflect the major changes that have occurred in the global marketplace--due to the financial crisis, and change in dynamic among international business participants--this edition now includes extensive new and updated material.
Auteur | | S. Tamer Cavusgil |
Taal | | Engels |
Type | | Hardcover |
Categorie | | Economie & Financiƫn |